National Black Family Cancer Awareness
An Oncology Center of Excellence Project Community Initiative #BlackFamCan
Cancer Awareness Equals Empowerment
The FDA Oncology Center of Excellence began its National Black Family Cancer Awareness initiative in 2021 coinciding with the 50th anniversary of the National Cancer Act and the signing of Presidential Executive Order 13985, with a week-long social media campaign to increase cancer awareness in one of the most vulnerable segments of the US population. This initiative, now a year-round project, aims to marshal community-based stakeholders to build knowledge surrounding cancer clinical trial participation and minority population specimen donations to national genomic databases for cancer research. Our 2023 activities began in January with stakeholder meetings and culminate in the one-week social media campaign, June 15-21.
Join us for these free public events leading up to OCE's 3rd Annual
National Black Family Cancer Awareness Week, June 15-21, 2023
- March 16, 2023: 3-4 pm ET: OCE Project Community 2023 #BlackFamCan campaign update meeting with key participants reporting 2023 plans.
- May 18, 2023: 3-4 pm ET: OCE Project Community 2023 #BlackFamCan campaign update meeting with key participants reporting 2023 plans.
- June 15, 2023: 1-2:30 pm ET: OCE Conversation on Cancer: National Black Family Cancer Awareness Week—Engaging the Generations public panel discussion.
How to Participate: Download and Share
#BlackFamCAn Social Media Toolkit
This toolkit contains social media graphics and YouTube videos designed to help your community promote participation in NBFCAW. Click on the images below and simply download, save and share to your device. Post on social media
Use the hashtag #BlackFamCan..
Social Media Graphics
YouTube promotional #BlackFamCan videos:
NBFCAW Promo
Be first to promote NBFCAW with your friends, post #BlackFamCan on your social media channels June 15-21, 2023
Run time: 12 seconds
For HBCU's
and Faith-based Orgs
Help raise awareness for those at greatest risk, National Black Family Cancer Awareness Week, June 15-21, 2023
Run time: 2:40
Answer the call
Making Clinical Trials Available, National Black Family Cancer Awareness Week
June 15-21, 2023
Run time:33 Seconds
Power of Community
There is still time to plan for National Black Family Cancer Awareness Week, #BlackFamCan June 15-21, 2023
Run time: 1:08
How to Use
Download, socialize and customize the content in ways that fit the needs of your channels, messaging, and audience.
- Download: Treat these tools and copyright-free materials as your own, with this caveat—the FDA logo must not be re-purposed for use on other webpages or non-FDA materials. Please remember to use #BlackFamCan
- Socialize: #BlackFamCan materials are designed to be shared. Use your Twitter, Facebook, Instagram or other social media account to help Project Community promote cancer awareness.
- Customize: Add your organization’s logo and URL or pair these graphics with a social media message of your own.
Themes and Engagement Ideas
Daily Themes for June 15-21, 2023:
- Thursday, June 15: Close the screening gap
- Friday, June 16: Understand and address environmental exposure
- Saturday, June 17: “Engaging the Generations” for Juneteenth Holiday Weekend and Father’s Day
- Sunday, June 18: “Engaging the Generations” for Juneteenth Holiday Weekend and Father’s Day
- Monday, June 19: Juneteenth federal holiday—Decrease the impact of preventable cancers
- Tuesday, June 20: Bring cutting edge research through the pipeline to patients and communities
- Wednesday, June 21: Support patients and caregivers
Examples of your potential engagement might include but aren’t limited to:
- Prostate, breast, colon or lung cancer awareness discussions sponsored by your community health and wellness program leaders.
- Students and seniors working together on a project reflecting family history and cancer awareness.
- Conducting a walk, 5K or movement session to address the importance of exercise in preventing cancer.
- An informal recipe swap designed to update family food favorites to healthier versions to promote diet and addressing cancer prevention.
- Information on research about increasing cancer equity in the Black community.
Connect With Us!
Twitter: #BlackFamCan, #OCEProjectCommunity
Email: OCE-Engagement@fda.hhs.gov
Additional Information