Social and behavioral science is used to enhance the use of information that FDA provides to the public. It includes the development of messages; testing how the public understands information; ensuring that the way FDA delivers information to relevant populations is optimal; and assessing the impact of the information on public understanding, attitudes, and behaviors. FDA achieves this by conducting social and behavioral research, encouraging extramural research, and seeking expert advice.
 

2019
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2018
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2017
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2016
Brian Lappin, MA
For excellence in advancing public health communications by implementing customized, real-
time dashboards and "buzz" reports to allow FDA to produce automated measures of social media data themes.